Tuesday 12 October 2010

A video deconstructed

This video is called Girls & boys by the subways, I decided to use this music video to deconstruct because it fits the conventions of a indie band.
Usually the conventions in indie music videos are conceptial (not based on a idea that means something, mainly focuses on colours or objects or the band) or they are performance videos. Girls & boys is a performance video.

The video is all in black and white colour rather than colour because they want the audience to focus on the atmosphere and the performance rather than any thing else. Also it is quite a grungy scene so a dull colour would suit well with that. At the start of the video there is mid shots of each band member infront of a wall that has been graffitied. The wall represents what the video will be, which is fun but out of control. The graffited wall becomes blurred when zooming/ focusing in on the band members because all of the video focuses on them and their performance. Also it gives the audience a idea of the distinctive look of the band and remember who they are. When the guitar part of the song begins there is a high camera angle of the audience at the performance moshing and this links to the out of control aspect of the video. It would then shot back to the band members and have another shot of the crowd and turn into a above the should shot so it seems like the camera and the viewers that are watching, are watching them live. When there would be shots of the band, a big banner with the band's name on is clear because it represents a live gig, bands promote their names with banners/ signs. With moments they want the viewers to notice (for example the male main singer crowd surfing) they make the motion of the movement slower.

The lighting of the video changes when it becomes more chaotic to flashes or light so one minute you can only see some of the footage and the next minute you can.

Also join with this is jolty camera movements.

Here is the video http://new.music.yahoo.com/subways/videos/view/girls-boys--157416188

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